The Most-Loved BDG Denim Right Now
Bestsellers include the High-Rise Mom Jean, the slouchy Skate Jean, the 90s Baggy, the wide-leg A-Wide, and ripped distressed silhouettes.
Women’s 2026 Wide Leg Jeans Distress
Women Baggy Jeans Mid-Low
Mens Baggy Jeans for Men Women Y2k Skater Vintage
Women’s High Waisted Jeans
Women Baggy Jeans Mid-Low
Low Rise Baggy Jeans Loose Fit
Baggy Jeans for Men Women Y2k Skater Vintage
Boyfriend Straight Wide Leg Denim Pants
Why Shoppers Keep Coming Back to BDG Denim
Wear-tested by a young, style-driven crowd, every BDG pair balances trend, comfort, and accessible pricing without compromise.
Unique design
Every pair of jeans features an exclusive cut and modern aesthetic. The brand focuses on minimalist details that stand out while maintaining a timeless, authentic style.
Only the highest quality denim and durable hardware are selected for production. The fabrics ensure long-lasting wear, shape retention, and exceptional comfort throughout the day.
Easy returns
The return process is designed to be completely hassle-free. Unworn items can be easily sent back within a generous timeframe if they do not perfectly meet expectations.
Inside the Story of BDG Denim
BDG is the in-house denim and essentials label of Urban Outfitters, the Philadelphia-born retailer founded in 1970 on a Pennsylvania college campus by Richard Hayne. The line was developed to give younger shoppers an exclusive, accessibly priced source for vintage-leaning American denim and reworked wardrobe basics.
Over the years the label became known for capturing whichever silhouette defined the moment, from low-slung bootcuts and cigarette skinnies of the 2010s to the high-waisted mom jean revival and the wide-leg, baggy, and barrel cuts that dominate today’s street-style feeds and college campuses across the United States.
Sold through Urban Outfitters stores worldwide, on UrbanOutfitters.com, and at stockists including Nordstrom, Dillard’s, Tillys, and General Pants, BDG sits within the URBN family alongside Anthropologie and Free People, continuing to translate runway and archival denim references into everyday, paste-and-go pieces.
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Beyond Denim — Explore the Wider BDG Range
Discover denim jackets, jorts and cutoff shorts, graphic tees, oversized button-downs, washed outerwear, knitwear, accessories, and matching denim sets.
Women Mid-High Waisted Flare Jeans
Ultra Lux Comfort with Flex Motion Bootcut Jean
Women’s Kate Boyfriend Fit Jeans
Mens Lancet Skinny Jeans
Frequently Asked Questions About BDG Jeans
Get clear answers on sizing, washing, fit comparisons, fabric content, returns, and where to shop the latest BDG denim styles in store and online.
Most rigid styles run true to numeric waist size, while stretch fits can feel slightly snug at first. Sizing up half a size is recommended for high-rise rigid pairs.
The majority of rigid styles are 100% cotton, while stretch fits add a small percentage of elastane or spandex for shape retention and movement.
Rigid cotton pairs may shrink slightly on the first hot wash. Cold water and hang-drying preserve length, color, and original fit over the long term.
The High-Rise Mom Jean and the 90s Baggy remain perennial bestsellers, alongside slouchy skate cuts and the high-waisted comfort-stretch flare.
The full range is available at Urban Outfitters stores and UrbanOutfitters.com, with selected styles stocked at Nordstrom, Dillard’s, Tillys, and global partners.
The denim collection spans women’s and men’s silhouettes, covering high-rise, mid-rise, and low-rise cuts in inclusive size runs from petite through regular fits.
Still Have a Question About BDG?
Send a quick note through the form below and the customer care team will respond with sizing advice, stock updates, or styling guidance.
Real Words From BDG Denim Shoppers
Honest impressions on fit, fabric, longevity, and styling pulled from verified BDG customers across denim categories and silhouettes.
The high-rise mom jean is everything. Rigid cotton softens after a few wears, sits perfectly at the waist, and pairs with sneakers or boots with zero effort.
Maya R.
Picked up the 90s baggy in light wash and instantly reached for it daily. Roomy through the leg, flattering rise, and the price point genuinely beats competitors.
Jordan T.
Surprised by the quality for the cost. Skater slouchy fit holds shape, pockets sit right, and the denim has that broken-in look without any awkward stiffness.